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دسته بندی:
مدیریت توریسم - Tourism Management
سال انتشار:
2017
عنوان انگلیسی مقاله:
A multisensory virtual experience model for thematic tourism: A Port wine tourism application proposal
ترجمه فارسی عنوان مقاله:
یک مدل تجربه مجازی چند مجله برای گردشگری موضوعی: یک پیشنهاد درخواست گردشگری بندر شراب
منبع:
Sciencedirect - Elsevier - Journal of Destination Marketing & Management, 6 (2017) 103-109: doi:10:1016/j:jdmm:2017:02:002
نویسنده:
José Martinsa,b,⁎, Ramiro Gonçalvesa,b, Frederico Brancoa,b, Luís Barbosaa,b, Miguel Melob, Maximino Bessaa,b
چکیده انگلیسی:
Technological evolution has led to a significant transformation in tourism organizations, particularly in those
who focus their activities on particular themes or segments, such as wine tourism. This can be transposed to
Portuguese wine tourism organizations because the majority lack the necessary information and communication
technologies (and inherent technologies) to become globally competitive. As highlighted in the literature, for a
tourism experience to become memorable it must be emotional and immersive in such a way that the tourist
becomes fully involved with the existing surroundings. This leads to the notion of using virtual reality
experiences as triggers for the development of wine tourism. Considering the relevance of Portugals Douro
Valley to the countrys wine tourism segment, a theoretical model that supports the implementation of
multisensory (hence more immersive) virtual wine tourism experiences is developed. While considering the
international success of Port wine tourism, this paper also presents a conceptualization of a multisensory virtual
Port wine experience that includes a conceptual perspective and a technological solution proposal.
Keywords: E-Tourism | Virtual reality | Virtual thematic tourism | Multisensory virtual wine tourism | Port wine tourism
قیمت: رایگان
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