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دسته بندی:
روانشناسی عمومی - General Psychology
سال انتشار:
2017
عنوان انگلیسی مقاله:
Buddhist psychology: Selected insights, benefits, and research agenda for consumer psychology
ترجمه فارسی عنوان مقاله:
روانشناسی بودایی: بینش انتخاب ، منافع و برنامه تحقیقاتی برای روانشناسی مصرف کننده
منبع:
Sciencedirect - Elsevier - Buddhist and Consumer Psychologies 27, 1 (2017) 117–132
نویسنده:
David Glen Mick
چکیده انگلیسی:
Consumer psychology has been overly reliant on a small set of paradigms. As a result, the field appears less prepared than it could aspire to be for
contributing new knowledge on, and relief from, our hyper-consumption era. Accordingly, I explore Buddhist psychology by drawing from its
foundational framework known as the Three Marks of Existence (suffering, impermanence, and no-self) to introduce an Eastern theory of mind and
provide alternative guidance on research for consumer well-being. The TME framework offers an opportunity to re-think the priorities, nature, and
processes of the comparing and judging consumer mind (e.g., expectations, preferences, satisfaction); the attaching and depending consumer mind (e.g.,
ownership, materialism, excessive behaviors); and the deciding, choosing, and regulating consumer mind (marketplace morality, cognitive biases,
values-based choice, and free will). From these considerations I generate research questions and summarizing propositions for future research. The
closing discussion synopsizes the contributions and limitations, including extra opportunities for integrating Buddhist and consumer psychologies.
Keywords: Buddhist psychology | Well-being | Satisfaction | Ownership | Materialism | Choice
قیمت: رایگان
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