با سلام خدمت کاربران در صورتی که با خطای سیستم پرداخت بانکی مواجه شدید از طریق کارت به کارت (6037997535328901 بانک ملی ناصر خنجری ) مقاله خود را دریافت کنید (تا مشکل رفع گردد).
دسته بندی:
مدیریت بحران - Crisis Management
سال انتشار:
2018
عنوان انگلیسی مقاله:
Strongerthanwinston: Tourism and crisis communication through Facebook following tropical cyclones in Fiji
ترجمه فارسی عنوان مقاله:
Strongerthanwinston: گردشگری و ارتباطات بحران را از طریق فیس بوک زیر طوفان های گرمسیری در فیجی
منبع:
Sciencedirect - Elsevier - Tourism Management, 69 (2018) 272-284. doi:10.1016/j.tourman.2018.05.014
نویسنده:
Cecilia Möllera, Jie Wangb,∗, Hanh Thuy Nguyenb
چکیده انگلیسی:
Because the tourism industry can be affected by various natural disasters, the media landscape with increasing
social media, brings to tourism new possibilities and challenges in its preparing for, and handling, such disasters.
The literature has paid little attention to social medias part in such phenomena. Therefore, this study explores
how social media are used by hotels following Tropical Cyclone Winston in Fiji using mixed methods, based on
interviews (n = 12) and hotels real time Facebook posts (n = 1288). While we find that social media were
underused in preparing for the disaster and response that followed, it played a crucial role in raising funds and
donations during the recovery phase. We apply the social mediated disaster resilience (SMDR) model to allow
this study to fill the knowledge gap in organizational disaster resilience literature. We show how social media are
integrated in resilience-building and its potential for increasing hotel resilience.
Keywords: Social media ، Cyclone ، Disaster ، Fiji ، Hotel ، Organizational resilience ، Resources
قیمت: رایگان
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