عنوان انگلیسی مقاله:
Towards Security and Privacy for Edge AI in IoT/IoE based Digital Marketing Environments
ترجمه فارسی عنوان مقاله:
به سمت امنیت و حفظ حریم خصوصی برای هوش مصنوعی لبه در محیط های بازاریابی دیجیتال مبتنی بر IoT / IoE
IEEE - 2020 Fifth International Conference on Fog and Mobile Edge Computing (FMEC);2020; ; ;
Abstract—Edge Artificial Intelligence (Edge AI) is a crucial
aspect of the current and futuristic digital marketing Internet of
Things (IoT) / Internet of Everything (IoE) environment.
Consumers often provide data to marketers which is used to enhance
services and provide a personalized customer experience (CX).
However, use, storage and processing of data has been a key concern.
Edge computing can enhance security and privacy which has been
said to raise the current state of the art in these areas. For example,
when certain processing of data can be done local to where
requested, security and privacy can be enhanced. However, Edge AI
in such an environment can be prone to its own security and privacy
considerations, especially in the digital marketing context where
personal data is involved. An ongoing challenge is maintaining
security in such context and meeting various legal privacy
requirements as they themselves continue to evolve, and many of
which are not entirely clear from the technical perspective. This
paper navigates some key security and privacy issues for Edge AI in
IoT/IoE digital marketing environments along with some possible
Keywords: edge security | edge privacy | edge AI | edge intelligence | artificial intelligence | AI | machine learning | ML | IoT | IoE | edge | cybersecurity | legal | law | digital marketing | smart | GDPR | CCPA | security | privacy