عنوان انگلیسی مقاله:
Women entrepreneurs as agents of change : A comparative analysis of social entrepreneurship processes in emerging markets
ترجمه فارسی عنوان مقاله:
زنان کارآفرین به عنوان عوامل تغییر: تحلیل مقایسه ای فرایندهای کارآفرینی اجتماعی در بازارهای نوظهور
Sciencedirect - Elsevier - Technological Forecasting & Social Change, 157 (2020) 120067. doi:10.1016/j.techfore.2020.120067
Eugenia Roscaa,⁎, Nivedita Agarwalb, Alexander Bremc,d
In recent years, social and women entrepreneurship have become two growing fields of entrepreneurship research.
In the context of social entrepreneurship, earlier research indicates that women are a better fit for leading
social enterprises. However, the relevance of gender in the field of social entrepreneurship is underexplored and
calls for further research, framing the mainstay of this study. Through a multiple case study approach employing
four firms from two emerging markets – India and Colombia – we analyze how women entrepreneurs engage in
social entrepreneurship processes in uncertain Base of the Pyramid environments. We use the effectuation lens to
investigate the entrepreneurial journey and decision-making logics employed at various stages of the venture
development. Findings show that women social entrepreneurs are highly motivated concerning social issues.
Also, women entrepreneurs show a subtle transition between the two approaches of causation and effectuation
during the venture creation processes. This study highlights the specific challenges that women entrepreneurs
face in the emerging market context and the inclusive strategies they employ to enhance socio-economic development.
Keywords: Social entrepreneurship | Women entrepreneurship | Inclusive business | BoP | Emerging economies