عنوان انگلیسی مقاله:
Influence of Chinese managerial soft power on African skills development
ترجمه فارسی عنوان مقاله:
تأثیر قدرت نرم چینی بر رشد مهارت های آفریقایی
Sciencedirect - Elsevier - International Business Review, 29 (2020) 101730: doi:10:1016/j:ibusrev:2020:101730
Through the prism of soft power theory, this paper examines the inﬂuence of Chinese managerial soft power on the development of management skills by Africans who had previously studied in China before returning to Africa to run their own businesses. From a thematic analysis of semi-structured interview data, we identify themes emerging from the cognitive repertoire of African managers after their cultural adaptation in China. The themes include network development, risk-taking, optimism and pragmatism. The results of this study help to shed light on how international activities such as study abroad programs aﬀect business management skills and provide new understanding of soft power for the ﬁeld of business studies. The study shows that China inﬂuences not only through aid, foreign investments and its economic model but also through the diﬀusion of its management ideas via soft power.
Keywords: Africa | China | Soft power | Entrepreneurship | Skills | development | Cultural adaptation