عنوان انگلیسی مقاله:
The blockchain technology and the scope of its application in hospitality operations
ترجمه فارسی عنوان مقاله:
فناوری بلاکچین و دامنه کاربرد آن در عملیات مهمان نوازی
Sciencedirect - Elsevier - International Journal of Hospitality Management, 87 (2020) 102383: doi:10:1016/j:ijhm:2019:102383
The recently emerged concept of the blockchain technology (BCT) can disrupt the traditional realm of tourism and hospitality operations. While some research has looked into the implications of BCT for tourism management and marketing, no studies have explicitly considered the scope of its application in the context of hospitality operations management. This is arguably a major omission as available evidence points at the foremost potential of BCT to aﬀect the nature of hospitality business. This study partially plugs this knowledge gap and, byreviewing examples of existing applications of BCT in various economic sectors and across diﬀerent consumption markets, evaluates its potential for future integration into hospitality operations management. The framework of prospective use of BCT in the hospitality industry alongside the related organisational, institutional and technological challenges that need to be overcome for its wider industrial adoption are outlined.
Keywords: Digital technology | Disruptive innovation | Blockchain | Operations management | Supply chain management