دانلود مقاله انگلیسی رایگان:بازار فروش مجدد و هماهنگی زنجیره تامین توسط خرده فروش - 2021
دانلود بهترین مقالات isi همراه با ترجمه فارسی 2
دانلود مقاله انگلیسی زنجیره تامین رایگان
  • Retailer-run resale market and supply chain coordination Retailer-run resale market and supply chain coordination
    Retailer-run resale market and supply chain coordination

    سال انتشار:

    2021


    عنوان انگلیسی مقاله:

    Retailer-run resale market and supply chain coordination


    ترجمه فارسی عنوان مقاله:

    بازار فروش مجدد و هماهنگی زنجیره تامین توسط خرده فروش


    منبع:

    Sciencedirect - Elsevier - International Journal of Production Economics, 235 (2021) 108089: doi:10:1016/j:ijpe:2021:108089


    نویسنده:

    Chang Hwan Lee


    چکیده انگلیسی:

    This study proposes strategies for full coordination of a supply chain when the retailer enables buyers not only to return their product after inspection but also to resell it as used at the store after partial consumption. In recent years, mega-retailers have added resale service to their conventional business of selling new products, which is called the retailer-run resale market. Prior literature shows from the retailer’s perspective that the ultimate motive for running resale business is to reduce the volume of consumers’ product returns. Nevertheless, there is a lack of studies on the retailer’s resale business from the manufacturer’s perspective. We adopt a manufacturer’s perspective and derive strategies to motivate retailers to make decisions for the benefit of the entire supply chain in the presence of the retailer-run resale market using five commonly used types of contracts: revenue-sharing, buybacks, quantity flexibility, quantity discount, and two-part tariff. Ongoing digitalization and web security in retailing have provided a convenient environment for online transactions, which have emerged as a supply chain and become a staple for many shoppers. However, growing popularity of online shopping inevitably increases the volume of product returns because it lacks an opportunity to experience the product before purchase. Thus, an increasing number of online retailers have adopted a resale business unilaterally to reduce consumer returns. The study provides strategic guidelines for a manufacturer to induce such retailers to make decisions for joint profit maximization.
    Keywords: Supply chain management | Channel coordination | Product returns | Retailer-run resale market | Uncertainty of product value


    سطح: متوسط
    تعداد صفحات فایل pdf انگلیسی: 12
    حجم فایل: 605 کیلوبایت

    قیمت: رایگان


    توضیحات اضافی:




اگر این مقاله را پسندیدید آن را در شبکه های اجتماعی به اشتراک بگذارید (برای به اشتراک گذاری بر روی ایکن های زیر کلیک کنید)

تعداد نظرات : 0

الزامی
الزامی
الزامی
rss مقالات ترجمه شده rss مقالات انگلیسی rss کتاب های انگلیسی rss مقالات آموزشی
logo-samandehi