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نتیجه جستجو - Halal

تعداد مقالات یافته شده: 5
ردیف عنوان نوع
1 Halal culinary and tourism marketing strategies on government websites: A preliminary analysis
راهبردهای بازاریابی گردشگری و غذایی حلال روی وب سایت های دولتی: یک تحلیل مقدماتی-2018
In the present study, the use of the internet to promote Halal cuisines and culinary tourism is compared and contrasted through content analysis method of investigation of the national tourism bureaus of China, South Korea, Japan and Thailand on their official websites. It was found that Japan, South Korea and Thailand attempted to strategize their countrys potential as a preferred Halal tourism destination for Muslim tourists by introducing and promoting Halal cuisines, Halal food culture, Halal food restaurants and general Halal services of interest for Muslims. However, the same was not observed in the case of China, which dealt with the issue of religion as an ethnic issue in its culinary tourism strategies. The findings furnished by the present study accommodate both the perspectives of the industry and the research by providing a framework for essential website dimensions for the promotion of Halal culinary tourism and additional Halal services.
keywords: Halal culinary |Halal tourism |Muslim tourists |Culinary tourism |Web site marketing
مقاله انگلیسی
2 Risk assessment of halal products and services: Implication for tourism industry
بررسی خطر محصولات و خدمات حلال: دلالت ها برای صنعت گردشگری-2018
This empirical study entailed proposing conceptual models for investigating customers satisfaction, their intention to recommend, and their continued intention to purchase and consume halal products and services. Complexity theory was used to support the developed models. The study applied a symmetrical analysis to investigate the risk factors that are sufficient for affecting the desired outcomes. An asymmetrical approach was used to explore the causal configurations that lead to both high and low outcomes scores. A necessary condition analysis was performed to identify the risk conditions required to achieve the expected outcomes. The models were tested using data collected on the perceptions of patrons at international halal restaurants in Malaysia. According to the results, the heterogeneous interactions of risk conditions support complexity theory. Policy implications for the status of the tourism industry and the Muslim world are discussed at the end of the paper.
keywords: Risk |Halal |Tourism |Muslim |Necessary condition |Complexity theory
مقاله انگلیسی
3 Critical success factors affecting the implementation of halal food management systems: Perspective of halal executives, consultants and auditors
عوامل موفقیت بحرانی موثر بر اجرای سیستم های مدیریت مواد غذایی حلال: چشم انداز مدیران حلال، مشاوران و حسابرسان-2017
The provision of halal certified food is important for both Muslims consumers as well as halal food manufacturers in Malaysia. Nevertheless, there are still lots of consumers’ complaints resulted from the partial implementation of Malaysia halal standard (MS1500:2009) by these food manufacturers. Hence, critical factors affecting the implementation of halal standard need to be identified and examined as an initial step in fostering its implementation. To date, only limited empirical research is available on the implementation of halal food management system (based on MS1500:2009) especially amongst the small and medium enterprise (SME). Therefore, this study seeks to identify critical factors for effective implementation of halal food management system in SMEs. Using a qualitative approach, fifteen semi structured interviews were carried out with halal executives, consultants and auditors from Malay sian/local halal authority. The recorded interviews were transcribed, translated, coded, and reconciled. Atlas.ti software (version 7) assisted in data coding to identify themes and subthemes. The findings suggested that top management, halal executive, employees, suppliers, and consumers are critical fac tors. Similarly, information and knowledge, teamwork, support, policy and procedure, and training are also important determinants towards the successful implementation of the systems. Effective recruit ment to ensure the availability of Malaysian Muslim manpower, halal personnel empowerment to play dual roles relate to halal and quality/safety, and keeping up to date with recent fatwa development were found to be important and unique to halal context.
Keywords: Halal food | Food management system | SMEs | Malaysia | Halal certification
مقاله انگلیسی
4 تاثیر نمادها و نشانه های حلال بر قصد خرید مصرف کنندگان در کشورهای مسلمان و غیر مسلمان-مرور
سال انتشار: 2016 - تعداد صفحات فایل pdf انگلیسی: 6 - تعداد صفحات فایل doc فارسی: 17
امروزه مطالعات مربوط به محصولات حلال به خاطر بازار جهانی رو به برشد محصولات حلال و و پیامد رشد جعمیت مسلمانان در حال افزایش است. تاثیر نمادها و نشانه های حلال بر قصد خرید مصرف کنندگان در بین مصرف کنندگان مسلمان و غیر مسلمان موضوع جالبی است، در حالی که تحقیقات زیادی راجع به این مسئله انجام شده است. نتایج این آثار نشان دهنده تاثیرات متفاوت نمادها و نشانه های حلال بر قصد خرید مصرف کننده می باشد. هدف این مقاله مروری خلاصه بندی آثار ادبیات و نتیجه گیری تاثیر نمادها و نشانه های حلال از جمله نام های تجاری حلال، لوگو های حلال، نمادهای حلال، برچسب های حلال و گواهینامه های حلال بر قصد خرید مصرف کنندگان در کشورهای مسلمان و غیر مسلمان می باشد. بر طبق چند مطالعه ( از کشورهای مختلف بین سال های 2009 الی 2016)، پی بردیم که نمادها و نشانه های حلال تاثیرم ثبتی بر قصد خرید مصرف کنندگان در اکثر آثار دارند. به علاوه، نمادها و نشانه های حلال راجع به محصولات یکی از مهم ترین عوامل اثرگذار بر قصد خرید حلال مصرف کنندگان می باشد. پیداست که هیچ گونه تاثیر عمده ای از نمادها و نشانه های حلال بر قصد خرید مصرف کنندگان در برخی مطالعات گزارش نشده است.
واژگان کلیدی: محصولات حلال | نام های تجاری حلال | برچسب های حلال | قصد خرید مصرف کنندگان.
مقاله ترجمه شده
5 Halal tourism, is it really Halal?
گردشگری حلال، آیا واقعا حلال است؟-2016
The study of religion has attracted interest and considerable attention from researchers and practitioners as a result of wanting to know more about religions (such as Islam) and religiosity. However, regardless of the impor tance of religious studies, religious tourism is still very much under-represented in the literature. In fact, it is distressing to find that little is known about religious tourism in many developed and developing economies. Meanwhile, Islamic tourism (or Halal tourism) is deeply rooted within the Islamic Shariah as every Muslim is required to travel for many reasons, some directly related to Islamic Shariah itself (e.g. Hajj and Umrah) while many travel for education, medical treatment, and knowledge acquisition, etc. This paper examines the concept of Halal tourism (as a subcategory of religious tourism), its roots, principles and most importantly answers the questions: is Halal tourism really Halal? Is Halal tourism only for Muslim families who abide by Islamic Shariah rules? Should it be Halal tourism or Islamic tourism? Is Halal tourism only about Islamic countries or it is also important for other countries? What are the impacts of non-compliance to Halal principles on hotels (and other tourism organisations) performance?
Keywords: Halal tourism | Religious tourism | Islamic tourism | Religion | Religiosity | Halal principles | Islamic Shariah | Islam
مقاله انگلیسی
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