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An examination of customer relationship management dimensions and employee-based brand equity: A study on ride-hailing industry in Saudi Arabia
بررسی ابعاد مدیریت ارتباط با مشتری و سهام برند مبتنی بر کارکنان: مطالعه در مورد صنعت سواری در عربستان سعودی-2021 The purpose of this study was to explore the effect of customer relationship management (CRM) dimensions on
employee-based brand equity. By looking at the past literature, it can be noticed that the majority of earlier
studies on brand equity examined it from customers perspective, while the employees perspective received less
emphasis. Thus, the required data was obtained using a survey tool from 164 employees in the ride-hailing
industry in Saudi Arabia. The obtained data was analyzed by the Covariance-Based Structural Equation
Modeling (CB-SEM) method to test the hypothesis and reach at conclusions. The findings showed that CRM in
general has a positive effect on employee-based brand equity. Specifically, it was found that CRM organization
has a significant positive impact on employee-based brand equity. It was also verified that knowledge man-
agement and customer orientation have positive effects on overall employee-based brand equity. Finally, the
results confirmed that technology-based CRM has a significant positive impact on employee-based brand equity.
These results add to the body of literature on this topic and verify the significance of customer relationship
management dimensions in affecting employee-based brand equity. keywords: سهام برند مبتنی بر کارمند | مدیریت ارتباط با مشتری | سازمان CRM | مشتری مداری | مدیریت دانش | و CRM مبتنی بر فناوری | Employee-based brand equity | Customer relationship management | CRM organization | Customer orientation | Knowledge management | And technology-based CRM |
مقاله انگلیسی |
2 |
Innovation capability: The impact of e-CRM and COVID-19 risk perception
قابلیت نوآوری: تاثیر E-CRM و ادراک خطر Covid-19-2021 The e-CRM application has currently offered benefits for companies in different business sectors, especially in
hospitality industry. The objective of this paper is to investigate the impact of e-CRM components (i.e.
technology-based CRM, knowledge management and customer orientation) on firms’ innovation capabilities.
Data was collected through a structured questionnaire survey conducted in Vietnam. The dataset consists of 213
valid responses by managers. Correlation analysis and structural equation modeling (SEM) were employed to
examine the causal relationships among technology-based CRM, knowledge management, customer orientation,
long-term relationships and innovation capability. The results show that knowledge management, customer
orientation and technology-based CRM have positively influence on long-term relationships and innovation
capability. Covid-19 risk perception has the role in enhancing the link between long-term relationships and
innovation capability. From these findings, this study provides an improved understanding of how knowledge
management, customer orientation and technology affect on innovating activities. This study also provides
several implications for practice. keywords: مشتری مداری | مدیریت دانش | درک ریسک | قابلیت نوآوری | CRM مبتنی بر فناوری | بخش هتل | Customer orientation | Knowledge management | Risk perception | Innovation capability | Technology-based CRM | Hotel sector |
مقاله انگلیسی |
3 |
Pathways to individual performance: Examining the interplay between knowledge bases and repository kms use
راه های عملکرد فردی: بررسی تعامل بین پایگاه های دانش و استفاده از مخزن KMS-2021 The aims of this study are to gain further insight into the contingent performance effects of repository knowledge
management systems (KMS) use. While prior research has laid the foundations, a nuanced understanding of the
interplay between the individual’s personal and social knowledge bases and KMS usage behaviors is missing.
Drawing from prior information systems literature, we identify two components of KMS use, usage frequency and
usage intensity. We examine the influence of knowledge bases on individual performance, and the moderating
influence of the usage behaviors. We test the hypothesized research model on usage and performance data from
18,219 real estate agents. We find support for different pathways to individual performance based on configu-
rations of knowledge bases and usage behavior. Overall, the study provides an integrated view of the interplay
between the three constituents of technology-based learning – cognition, behavior, and performance. keywords: مدیریت دانش | سیستم های مدیریت دانش | استفاده از آن | مخازن دانش | فرکانس استفاده | شدت استفاده | تجربه حرفه ای | عضویت تیمی | Knowledge management | Knowledge management systems | It use | Knowledge repositories | Usage frequency | Usage intensity | Professional experience | Team membershipintroduction |
مقاله انگلیسی |
4 |
DOES TRIPLE HELIX COLLABORATION MATTER FOR THE EARLY INTERNATIONALISATION OF TECHNOLOGY-BASED FIRMS IN EMERGING ECONOMIES?
آیا همکاری سه گانه هلیکس برای بین المللی سازی اولیه شرکتهای مبتنی بر فن آوری در اقتصادهای در حال رشد اهمیت دارد؟-2020 Firms’ early internationalisation (EI) is a complex process derived from uncertain market conditions, entrepre- neurial vision, and strategic entry decisions. Academic debates still require deepening and broadening the dis- cussion on early internationalisation of new technology-based firms (NTBFs). This study proposes a framework to analyse how NTBFs are adopting collaborative networks with the triple helix actors (government, university, and industry) to implement an EI strategy in emerging economies. Our findings show that the lack of specialised knowledge and resources stimulates collaboration with multiple triple helix agents to ensure the early entry strategy into international markets. We state the relevant implications and propositions concerning the inter- nationalisation of NTBFs and the relationship with triple helix stakeholders.SPECIAL DEDICATIONIn memory of Juan Arriaga, Department of Innovation and Entrepre- neurship, EGADE Business School Keywords: NTBFs | International entrepreneurship | Triple helix | Early internationalisation | Emerging economies |
مقاله انگلیسی |
5 |
Socio-cultural factors explaining technology-based entrepreneurial activity: Direct and indirect role of social security
عوامل فرهنگی اجتماعی توضیح دهنده فعالیت کارآفرینی مبتنی بر فناوری: نقش مستقیم و غیرمستقیم امنیت اجتماعی-2020 Nurturing technology-based ventures requires consideration of societal factors besides economic factors. This study aims to analyze the direct effect as well as moderation effect of social security on technology-based entrepreneurial activity. Research hypotheses are tested through panel data analysis. National level data on 45 countries for 8 years (2006–2013) are obtained from multiple sources, including Global Entrepreneurship Monitor, World Competitiveness Yearbook, Hofstede’s national culture dimensions, and so forth. The results imply that social security, as it is known, has a negative relationship with the overall rate of entrepreneurial activity. However, social security has a positive effect on the share of technology-based entrepreneurial activity. In addition, the positive impact of social security shows a gradual decline as individualism increases. Our findings provide solid empirical evidence on the relationship between social security and entrepreneurial ac- tivity, which was ambiguous in the previous studies. The research examines the interaction effects between social security and national culture for the first time. These are expected to provide a practical insight for policy makers seeking to promote entrepreneurial activity at the national level. Keywords: Technology-based entrepreneurial activity | Global entrepreneurship monitor (GEM) | Social security | Individualism | Socio-cultural factors |
مقاله انگلیسی |
6 |
AI Aided Noise Processing of Spintronic Based IoT Sensor for Magnetocardiography Application
پردازش نویز به کمک هوش مصنوعی مبتنی بر حسگر اینترنت اشیا بر Spintronic برای کاربرد مغناطیسی قلب-2020 As we are about to embark upon the highly hyped
“Society 5.0”, powered by the Internet of Things (IoT), traditional
ways to monitor human heart signals for tracking cardio-vascular
conditions are challenging, particularly in remote healthcare
settings. On the merits of low power consumption, portability,
and non-intrusiveness, there are no suitable IoT solutions that
can provide information comparable to the conventional Electrocardiography
(ECG). In this paper, we propose an IoT device
utilizing a spintronic-technology-based ultra-sensitive Magnetic
Tunnel Junction (MTJ) sensor that measures the magnetic fields
produced by cardio-vascular electromagnetic activity, i.e. Magentocardiography
(MCG). We treat the low-frequency noise
generated by the sensor, which is also a challenge for most
other sensors dealing with low-frequency bio-magnetic signals.
Instead of relying on generic signal processing techniques such
as moving average, we employ deep-learning training on biomagnetic
signals. Using an existing dataset of ECG records, MCG
signals are synthesized. A unique deep learning model, composed
of a one-dimensional convolution layer, Gated Recurrent Unit
(GRU) layer, and a fully-connected neural layer, is trained using
the labeled data moving through a striding window, which is able
to smartly capture and eliminate the noise features. Simulation
results are reported to evaluate the effectiveness of the proposed
method that demonstrates encouraging performance. Index Terms: Smart health | IoT | ECG | MCG | deep learning | noise | spintronic sensor | convolution | GRU | medical analytics |
مقاله انگلیسی |
7 |
Financial instruments entail liabilities: Ether, bitcoin, and litecoin do not
ابزارهای مالی مستلزم بدهی هستند: اتر، بیت کوین و لایت کوین چنین نیستند-2020 The financial assets that are subject to major EU financial legislation (i.e. (designated types
of) financial instruments) have traditionally been defined in a largely exemplary and circular
manner. The recent proliferation of ‘non-traditional’ financial assets, such as cryptocurrencies and stablecoins, is increasingly challenging the viability of these pragmatic financial
asset definitions. Through the analysis of the technologies and functionalities underpinning non-traditional financial assets, legal scholarship has aimed to categorize novel assets
within the existing framework of financial asset definitions. Although a solid understanding of e.g. distributed ledger applications and cryptography appears a prerequisite for future
policy and legislative interventions, contemporary EU financial legislation is mostly indifferent to the technologies on which financial assets may be wired. Categorizations based on
the purposes that non-traditional assets may serve (i.e. payment, utility, and investment) are
more relevant to financial law, but suffer from subjectivity because they depend on the asset
usage by the asset holder. Against this backdrop, this paper proposes a novel systematization of non-traditional assets that is based upon the conceptual substructure of the assets
within the scope of EU financial legislation. More specifically, this paper submits that, irrespective of underlying technologies and functionalities, all assets that are subject to major
EU financial legislation have a conceptual common denominator: they entail the liability of
an entity and, hence, have intrinsic value. The proposed categorization singles out a welldefined group of novel financial assets that is not subject to EU financial law (i.e. assets that
only have extrinsic value). Different from functionality- and technology-based categorizations, the suggested approach allows to eradicate some ambiguities that are present in the
existing taxonomies. By exploring the conceptual common denominator of the financial
assets that are subject to EU financial legislation, this paper aims to foster debate on the
circular and exemplary character of financial asset definitions in EU financial legislation in
general and the relation of these definitions to novel types of financial assets in particular. Keywords: Financial instruments | Transferable securities | MiFID II | Intrinsic v. extrinsic asset value | Cryptocurrencies | Stablecoins | Bitcoin | Ether | Litecoin | Ripple |
مقاله انگلیسی |
8 |
Blockchain technology and startup financing: A transaction cost economics perspective
فناوری بلاکچین و بودجه راه اندازی: چشم انداز اقتصاد هزینه های معامله-2020 Cryptocurrencies (e.g., Bitcoin, EOS, Etherum, Litecoin, and others) are disrupting the traditional banking and
financial systems. The cryptocurrencies are based on a set of technologies commonly referred to as blockchain
technology. The potential effect of blockchain technology on institutional economics is profound. Already,
blockchain technology-based applications in supply chain management, marketing, and finance are decentralizing
and streamlining vital institutional functions. In this paper, we examine the economics of blockchain
technologies as it pertains to transaction costs in startup financing. We draw upon the theory of transaction cost
economics and the transactional nature of blockchain technology to propose a model to demonstrate how and
why blockchain technology based applications are effective. We then apply the model to demonstrate how
blockchain technology can be used to overcome many problems inherent in startup financing. For example,
information asymmetry and transaction costs involved with matching an entrepreneur with an investor and the
terms of the financing deal are some of the fundamental issues in entrepreneurial financing. We explain how a
financing system based on blockchain technology can ameliorate the problems and lead to a more effective and
decentralized entrepreneurial financing process. Keywords: Blockchain technology | Institutional economics | Transactional costs | Startup financing | Entrepreneurship | Venture capital |
مقاله انگلیسی |
9 |
Blockchain technology and startup financing: A transaction cost economics perspective
فناوری بلاکچین و بودجه راه اندازی: چشم انداز اقتصاد هزینه های معامله-2019 Cryptocurrencies (e.g., Bitcoin, EOS, Etherum, Litecoin, and others) are disrupting the traditional banking and
financial systems. The cryptocurrencies are based on a set of technologies commonly referred to as blockchain
technology. The potential effect of blockchain technology on institutional economics is profound. Already,
blockchain technology-based applications in supply chain management, marketing, and finance are decentralizing
and streamlining vital institutional functions. In this paper, we examine the economics of blockchain
technologies as it pertains to transaction costs in startup financing. We draw upon the theory of transaction cost
economics and the transactional nature of blockchain technology to propose a model to demonstrate how and
why blockchain technology based applications are effective. We then apply the model to demonstrate how
blockchain technology can be used to overcome many problems inherent in startup financing. For example,
information asymmetry and transaction costs involved with matching an entrepreneur with an investor and the
terms of the financing deal are some of the fundamental issues in entrepreneurial financing. We explain how a
financing system based on blockchain technology can ameliorate the problems and lead to a more effective and
decentralized entrepreneurial financing process. Keywords: Blockchain technology | Institutional economics | Transactional costs | Startup financing | Entrepreneurship | Venture capital |
مقاله انگلیسی |
10 |
Impact of using classroom response systems on students entrepreneurship learning experience
تأثیر استفاده از سیستم های پاسخ کلاس در تجربه یادگیری کارآفرینی دانش آموزان-2019 Technology-based teaching devices that promote interaction and communication between instructors
and learners benefit active learning. Emerging technologies for Classroom Response Systems (CRS) and
mobile devices can potentially help instructors create a student-centered interactive classroom. In this
study, the authors aim to evaluate students experiences of using mobile-based CRS technology in the
context of an entrepreneurship course. This study involves 22 graduate students enrolled in an 18-week
course in Entrepreneurship Management. This study examines how their learning could be supported
and enhanced by CRS technology. Results indicate that mobile-based CRS technology is a useful and
effective tool for facilitating interaction among learners and content, enhancing students engagement
with entrepreneurial knowledge acquisition, and improving students motivation toward increased
entrepreneurial capability. In particular, students experience innovative, active, and deep learning in a
mobile-based and CRS-supported classroom regardless of time and location. Keywords: Classroom response systems | Entrepreneurship education | Mobile learning | Curriculum assessment | Learning | Participation | Higher education |
مقاله انگلیسی |