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Inventory competition in a dual-channel supply chain with delivery lead time consideration
رقابت موجودی در زنجیره تامین دو کانال با توجه به زمان تحویل-2017 Aimed at the inventory competition of perishable products in a dual-channel supply chain
with consideration of the delivery lead time in the online direct channel, we extend the
Newsvendor model considering stock-out-based consumer switching behavior to include
the delivery lead time. We examine the retailer’s optimal order quantity decision in the
retail channel and the manufacturer’s optimal inventory level decision in the online direct
channel, explore the manufacturer’s optimal delivery lead time decision in the online di
rect channel, discuss the impact of the product price and consumer switching behavior on
the optimal decisions of supply chain members, and compare the optimal decisions be
tween decentralized and centralized scenarios. The results show that, compared with the
centralized scenario, at least one of the supply chain members will overstock in the decen
tralized scenario and that consumers in the online direct channel enjoy a shorter delivery
lead time and hence better service in the decentralized scenario. Finally, we present nu
merical examples to analyze the impact of relevant parameters on the supply chain mem
bers’ profits and the supply chain efficiency.
Keywords: Supply chain | Dual-channel | Inventory competition | Delivery lead time | Consumer switching behavior |
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